Health Communication & Marketing
Abt offers cutting-edge, field-tested and award-winning strategies to achieve positive social change. Whether promoting clinician adoption of new practice guidelines or developing a national campaign to prevent substance abuse among teens, our staff combine their expertise in public health with the latest consumer-focused marketing and communication strategies to achieve measurable results.
We work with some of the country's most respected health organizations on critical health issues, including:
- Substance abuse
- Mental health
- Immunization
- HIV/AIDS
- Clinical guideline adoption
- Health literacy
From formative research to program design, from training and technical assistance to strategic partnerships and award-winning communication products, Abt implements the right mix of cost-effective strategies for our clients.
Our services include:
- Strategic planning
- Social marketing and behavior change
- Formative research and audience analysis
- Public relations and creative services
- Partnerships
- Technical assistance and training
- Research and evaluation