Social Marketing for Health in the Developing World:
What Have We Accomplished and What does the Future Hold?
The Private Sector Partnerships One project (PSP-One) and the United States Agency for International Development’s (USAID) Office of Population and Reproductive Health presented a global online conference on social marketing in the developing world.
Participants were invited to share ideas, results, and lessons learned with social marketing professionals; listen to or read presentations on Behavior Change Communications Approaches; and find What’s New in Social Marketing, and Building Effective Public Private Partnerships.
The conference was free of charge and open to everyone from across the globe 24 hours a day. Presentations, discussion forums, polls, and publications were available online. Internet connectivity was required to participate.
