The Food, Conservation, and Energy Act of 2008 authorized funds for pilot projects to determine if financial incentives provided at the point of sale to Supplemental Nutrition Assistance Program (SNAP) participants would increase their consumption of fruits, vegetables, and other healthful foods. On the basis of this legislative authority, USDA’s Food and Nutrition Service (FNS) designed the Healthy Incentives Pilot (HIP) to investigate the impact of making fruits and vegetables more affordable for SNAP participants. 

This Final Report provides impact estimates on food intake and other outcomes from the HIP evaluation. It describes HIP’s effect on SNAP participants, food retailers, and other stakeholders. 

View the summary of the final report.

View the summary of findings.