Social Marketing & Health Communication
Abt Associates offers cutting-edge, field-tested, and award-winning strategies to achieve positive social change. Whether promoting clinician adoption of new practice guidelines or developing a national campaign to prevent substance abuse among teens, our staff combine their expertise in public health with the latest consumer-focused marketing and communication strategies to achieve measurable results.
We work with some of the country's most respected health organizations on critical health issues, including:
- Substance abuse;
- Nutrition and obesity prevention;
- Maternal and child health;
- HIV/AIDS; and
- Veterans and military health
Our seasoned team addresses each challenge with a deep understanding of the audiences they need to reach along with a knowledge of evidence-based strategies to effect change at the individual, practice, community, and system level. We implement the right mix of cost-effective strategies to achieve results for our clients.
Our services include:
- Strategic planning;
- Social marketing and behavior change;
- Formative research and audience analysis;
- Public relations and creative services;
- Technical assistance and training; and
- Research and evaluation
Read more about social marketing and health communication.
Read more about innovations in digital health communications.